PITTSBURGH, PA -- July 17, 1995-- LoneWolf Systems, operators of the Internet Business Pages, and Thomas & Poorbaugh Communications, a full-service marketing communications firm, announce that their companies have formed a strategic alliance to develop innovative marketing strategies and web sites on the Internet Business Pages of the World Wide Web. LoneWolf's technical savvy combined with Thomas & Poorbaugh's marketing expertise will provide clients with a formidable pool of talent for navigating and maximizing their impact on the Internet.

"It has been clear to us for some time that interactive marketing on the Internet would soon become an integral part of the marketing mix," says Marion Poorbaugh, senior vice president of Thomas & Poorbaugh Communications. "Over the past year, we have made a considerable investment in software, people and training so that we can provide our clients with state of the art web pages and marketing and sales strategies appropriate for the Internet. LoneWolf Systems and the Internet Business Pages are the perfect strategic partner in our efforts because of their technological expertise, vision, and their current market presence."

The Internet Business Pages is a service which helps businesses to open an "electronic storefront" on the World Wide Web. Currently offering a Pittsburgh and National edition, LoneWolf is the largest Web "presence provider" in the tri-state area, and the twelfth largest nationwide. "We are very excited about our alliance with Thomas & Poorbaugh because of the expanded range of services it offers to our clients," remarked Cindy Harris, LoneWolf's director of Internet marketing operations. "The number of businesses with a presence on the World Wide Web is expected to increase at a phenomenal rate over the next few years. We believe this strategic alliance positions us to meet the demand of those businesses for quality content, design, and marketing effectiveness."

Future joint plans include the development and marketing of several regional marketing guides in The Internet Business Pages. The first to go on line is the Western Pennsylvania Real Estate Guide, an interactive guide to residential homes, brokers and agents. This innovative guide has a search function which allows prospective home buyers to search by price, county, municipality, school district, number of bedrooms, agent or listing agency. For a very reasonable fee, brokers and agents can list information about the homes they are selling, including color photos. Related real estate services will also be featured in the guide.

For further information about advertising on The Internet Business Pages, contact Marion Poorbaugh at (412) 391-0673 or via e-mail at info@tpcomm.com.

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